Mistakes You Must Avoid in Stock Photography
When creating a website for the first time, regardless of what purpose that website or blog serves, you have to understand how important it is to use creative, expressive, and relevant images. After all, visual content is a major determining factor for many website visitors in deciding if they intend to stay and browse your site or just leave. Yes, visuals are a very potent tool in convincing visitors to your site to stay a little longer.
Today, start-up web designers and experts alike take advantage of stock photography as the most convenient and reliable source of images and visuals to be used for website building and creating blogs. So, it’s really fair enough to say that the moment you decide you’re launching a new campaign or project soon, you will eventually find yourself looking for great images for free via stock photography. However, you do have to understand that not all images you get will serve your purpose ideally. Now it’s high time for you to learn what mistakes you’re prone to making in using stock photography, the purpose of which is to make sure you don’t make them and end up failing in your project or campaign.
1 – Opting to use irrelevant images.
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Because there is a very large database of free images in stock photography, it only means that you will spend mere seconds in finding one that appeals to your senses. But you have to understand that in selecting an image, you can’t just pick one based on how visually appealing it is to you, more particularly if you’re using it to represent or symbolize your business or brand. As such, it is important to figure out if the image is actually relevant.
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2 – You choose an image that’s very similar to the one your competitor is using.
Since stock photography is free and accessible to everyone, it means there’s a possibility of you using the same images that your competition is already using in its own website. As such, you have to put in the extra effort in making sure that you won’t be using any image or photo that bears close resemblance to your competition’s images.
3 – You plan on using a low quality image.
Finally, never intend to use an image with considerably low quality especially if you’re using it to showcase or represent your brand, business, or company. The thing is there really is no reason for you to choose low quality images because of the fact that you have thousands of other options to choose from; it’s not like you have no other relevant image for your specific needs.
In the end, you still will be relying on your instincts in determining if the image or photo is the best one to use for whatever purpose you have in mind. But then again, it still is important that you avoid making any of those three common mistakes mentioned above.